Users will soon have a new feature that permits them to reduce the amount of AI-made videos appearing in their streams. This move comes as the platform revealed that it currently hosts over 1 bn AI-generated clips.
Trial and Implementation
The update is undergoing trials over the following weeks before a widespread release. This development coincides with a increase in AI-generated material, spurred by new AI video creators.
The Broader AI Trend
Studies have shown that nearly one in 10 of the most rapidly expanding content creators on another major platform only show AI-generated videos. A large amount of this content is considered “AI slop”, a label for poor-quality, factory-style content that is frequently illogical or bizarre.
Our research shows that numerous viewers like content created using AI tools, including computer-generated images to educational videos, and we intend to give people the power to increase or decrease of that, based on their own likes,” commented a spokesperson.
AI on the Platform
The platform announced that there are presently 1.3bn videos on its app identified as AI-generated. Overall, over 100 mn pieces of content are submitted to the app each day, making clips made by AI a limited part of its complete catalog.
Customizing Your Feed
Viewers will be capable of decrease or raise the level of AI-generated videos they watch by accessing the content preference option in the application and choosing “AI-generated content”. Additional categories that currently be adjusted under the setting cover politics, style, aesthetics, and choreography.
Platform Guidelines
TikTok’s rules oblige content makers to identify convincing AI-made content, and it prohibits malicious AI impersonations of public figures or emergencies. Any authentic-looking artificial content that is without a tag can be removed under its user guidelines.
Additionally, the app will from now on attach an AI-generated tag to content made using its built-in AI features, or identified by an collaborative effort for spotting content made by AI. This step is intended to help prevent users from attempting to evade the disclosure requirement.
Responsible AI Funding
The company is also introducing a two million dollar AI literacy fund for specialists and organizations to create educational content about ethical AI use. This program will assist charitable organizations dedicated to educating coding and technology.
Moderation Strategy
The video-sharing app has supported its content review process, during discussion over plans to lay off numerous safety staff in the United Kingdom. TikTok is expected to cut a significant number of roles in its user protection division in its British office, with labor groups and online safety experts voicing alarm that humans are being replaced by machine-led review.
A trust and safety lead stated that people-led review would continue to be important, but AI can shield workers by removing the most harmful content prior to it gets reviewed by staff. The platform reported a notable drop in shocking and graphic content seen by human moderators over the past year due to intervention by its AI tools.
It is vital to integrate humans and technology to maintain a secure environment,” she said. “We’ll have humans as integral to the approach, but we further consider it’s extremely critical to limit contact with harmful content as quickly as possible, which is where a significant AI assistance is really helping us work at speed.”
